I AM is a selection of carefully chosen reminders, handwritten and engraved on unisex leather bracelets. Handcrafted in Echo Park, LA.

They are “one size fits all” - you adjust by making the knot where you need it and cutting off the end of the strap (watch the tutorial if needed)

To take care of your bracelet, oil the leather often, and to maintain the engraving, carefully use a small soft brush. 

The idea of “working with affirmations” is mainly inspired by Louise Hay:

“When we 'work with affirmations' we consciously choose sentences or words, that will either help eliminate something, or create something new in your life'. 

'When you first say an affirmation, it may not seem true. But remember, affirmations are like planting seeds in the ground. When you put a seed in the ground, you don’t get a full-grown plant the next day. We need to be patient during the growing season'.

'Let us consider words as the foundation of what we continually create in our lives. An affirmation is a beginning point. It opens the way to change. 

"It's just a thought, and a thought can be changed"